6 months ago
40
In the summer of 2006, Sony set out to create "Paint", external, widely regarded as one of the most technically complex adverts ever made.
After searching across Europe, producers settled on a Glasgow housing estate as its backdrop, using pyrotechnics to fire 70,000 litres of paint over buildings to promote the Bravia television brand.
The estate was due for demolition and became a temporary home to the 250-strong crew of producers, technical staff and fireworks experts who worked on the advert.
The BBC has spoken to members of the production crew to find out how it was made.
Video by Morgan Spence
Footage courtesy of Sony, Fallon & Proudfoot TV
